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Tata Sky Tamil Cinema woos Kollywood lovers across the country

In partnership with Star Vijay, Tata Sky offers a completely ad free line-up of Kollywood’s biggest and best titles

Chennai, 11th October 2018: Tata Sky, India’s leading content distribution platform expands its network of South regional content offerings with the launch of Tata Sky Tamil Cinema - an ad free, high quality movie viewing service providing the best of Kollywood films. In association with Star Vijay, the leading Tamil broadcast television network, Tata Sky Tamil Cinema launched a line-up of 100+ enticing titles, with some of the biggest blockbusters and celebrated actors. That’s not all, the ad-free service also offers new Kollywood movie premieres never seen before on television.

Launching the service in the city were celebrity Divyadarshini and Arun Unni, Chief Content Officer, Tata Sky. Tata Sky Tamil Cinema offers over 100 movies a year across drama, action, crime, thriller, etc. along with monthly exclusive movie Premieres of 2018. Subscribers can enjoy some of the biggest hits from recent years including Rajnikanth starrer Kaala, action packed crime thriller Theeran Adhigaaram Ondru and Baahubali 2, among other popular titles such as Jigarthanda, Payanam, Thegidi and Thuppakki, Viswaroopam. Kaali starring Vijay Antony will premiere this month on the service.

Present at the launch, Arun Unni, Chief Content Officer, Tata Sky said “Tamil Nadu ranks highest on TV viewership per household and are passionate about their cinema too. Also, Tamil film industry today has a fan following not just in Tamil Nadu but across the country. This combination inspired us to launch Tata Sky Tamil Cinema in partnership with Star Vijay an endeavour to offer the movie buffs an enjoyable & un-interrupted movie viewing experience in the comfort of their home.”

Celebrity Divyadarshini during the launch said, “Movies are today an extension of ones’ knowledge as well as entertainment quotient in life. Also, language is no bar to enjoying great content. I love the idea of knowing that people across India will now be able to see the best of Tamil movies, thanks to Tata Sky Tamil Cinema.”

With an existing offering of 59 Tamil channels, Tata Sky Tamil Cinema service strengthens the bouquet of regional cinema services for Tata Sky by offering unlimited and high-quality entertainment to the growing popularity and demand for regional movie content. As a part of this attempt, the bouquet already includes Tata Sky Bangla Cinema, Tata Sky Punjab De Rang, Tata Sky Marathi and Tata Sky Kids Cinema and most recently, Tata Sky Telugu Cinema.

Tata Sky Tamil Cinema is now available to all subscribers on #1502 (SD) at a minimal cost of Rs.45/month.

About Tata Sky:
Tata Sky Limited, is a joint venture between Tata Sons and TFCF Corporation (formerly known as Twenty-First Century Fox, Inc.). Incorporated in 2001 and launched services in 2006, Tata Sky is India's leading content distribution platform providing Pay TV and OTT services. With the objective of connecting to the best content in the world on any budget, any screen, anytime and anywhere, Tata Sky was the first to launch multiple products and services that redefined the subscribers viewing experience in the country. Tata Sky has been a pioneer in the HD Set top box segment having significant market share in the category. It has been continuously adding new channels and platform services across various genres and languages to beef up its content offering to cater to all segments of the audience. Tata Sky currently has its footprints spread across 2 lakh towns with over 18 million connections in India.

For more information on Tata Sky, visit www.tatasky.com & watch.tatasky.com

Tata Sky Contacts:
Nida Paloba | E: nida.paloba@tatasky.com
Aditya Ravi | E: aditya.ravi@tatasky.com

GBM Contacts:
Mellicent Fernandes | M: + 91 7045200548 | E: Mellicent.fernandes@bm.com